northwestpv.ie · prepared for North West PV only

You already rank 2nd for solar panels in Donegal. Mayo, 20 times the size, has no page at all

This review is about who your website brings in. We went through the site, your search rankings and your homepage copy. The good news first: "solar panels donegal" ranks 2nd, a real, confirmed page-one position that already carries every visit the site gets. The site itself is genuinely well done: a real drone shot of an install, a real monitoring graph, a full Donegal address. The one thing worth fixing before anything else is the SEAI grant figure on your own homepage, which states €2,400. The current cap is €1,800. It's all detailed below, with what to do about each one.

"Solar panels donegal"
2nd
Confirmed. Your one real search, and it's working.
Grant figure on your homepage
€2,400
The real 2026 cap is €1,800.
"Solar panels mayo"
82nd
3,600 searches a month, no page built for it.
Organic keywords
5
Down 17% recently.
01 The rankings

One real search, doing all the work, right next to the biggest one you're missing

The site tracks for 5 searches. "Solar panels donegal" sits confirmed at 2nd, carrying every real visit the site gets. Right next to it in size, "solar panels mayo" is over 20 times the search volume and has no page built for it at all, sitting at 82nd from the general homepage.

What people GooglePeople / monthYour situation
solar panels donegal1702nd, confirmed. Carries all your traffic.2nd
solar panels mayo3,60082nd, no dedicated page exists.82nd
solar panels kilkenny17060th, also no dedicated page.60th

A confirmed 2nd-place ranking on a single page proves the site can genuinely compete when Google trusts it for a specific place. The gap isn't ability, it's that only one county has ever been given a page of its own.

Bottom line: You've proven the model works in Donegal. Mayo is the same play, unplayed.
02 The specifics

Three things holding the numbers down

Wrong
Your own homepage quotes the wrong grant amount
Your homepage states the SEAI grant works out to "a maximum grant amount of €2400" (€900/kWp up to 2kWp, €300/kWp from 2kWp to 4kWp). The real 2026 cap is €1,800. This is a factual claim a visitor can check themselves in seconds.
Missing
No page targets Mayo
3,600 searches a month for "solar panels mayo", over 20 times the volume of your own proven Donegal search, and nothing on the site is built to answer it.
Personal
Your contact email is a personal Gmail address
northwestpv@gmail.com is the address confirmed live on the site, rather than an address on your own northwestpv.ie domain.
Worth noticing

The site itself is genuinely good work: a real install photo, a real live monitoring graph, a stated service area limited to what you can actually cover. None of that needs touching. This is aim: one more real county page, built the same way Donegal already was.

Bottom line: The Donegal page is the template. Mayo just needs the same page built once.
03 Done for you

The fixes, already written out

Each fix below is ready to hand to whoever manages the site.

Fix 1 · Correct the grant figure
This is a factual claim, easy to check, and currently wrong.
What the homepage says now
"Therefore maximum grant amount of €2400"
What it should say
The current SEAI solar electricity grant is capped at €1,800 (2026 figure).
Fix 2 · Build the Mayo page
Copy the structure that already earned 2nd place in Donegal.
/solar-panels-mayo/ → new page, 3,600 searches a month, built the same way as your Donegal content that already ranks 2nd
Fix 3 · Quick fix
Small item, done in one sitting.
Contact email → set up and switch to an address on your own northwestpv.ie domain
Bottom line: Fix the grant figure today. Start the Mayo page this week.
04 The plan

What to do and when

Start at the top. The bottom block is the work that moves the numbers.

Today
about 15 minutes total
Correct the €2,400 grant figure to €1,800.
10 min
Set up a domain email address.
15 min, separately
This week
about half a day
Draft the Mayo page structure, copying what already works in Donegal.
3 hrs
This month
the growth work
Publish and link the Mayo page. 3,600 searches a month, the biggest single opportunity on the site.
half day
Add real install photos to the Mayo page. The same real-photo approach that makes the Donegal side of the site credible.
ongoing
05 What it adds up to

Run your own numbers on it

The Mayo and Kilkenny searches this report covers add up to

3,770 people a month.

Visits already arriving from those exact searches today: 0.

Your proven model, Donegal, already converts the same kind of search into a 2nd-place ranking.

3,770 real searches a month sit right next to a search you already win. You know your close rate on enquiries and what an install is worth. That's the sum worth doing on your side.

Bottom line: You've already proven the page works once. Mayo is the same page, built a second time.
Why sooner beats later

Your keyword count fell 17 percent recently, moving the wrong way while a proven, confirmed ranking sits right there to build from. The longer Mayo goes unbuilt, the more of that 3,600-search-a-month market a competitor's page can claim first.

Whether you tackle this yourself or hand it to someone else
I'm happy to spend 15 minutes walking you through the report so you know which changes will actually move the needle first. Bring whoever manages your website if you like, and if you want, we'll put the first fixes live while we're on. You keep everything in this report either way.
Book the walkthrough
Or just reply to the message this arrived in, or call or text me on 083 059 8065.
Dylan Fahy, All Day Solar Agency. I design websites and handle SEO for solar installers across Ireland. Everything above comes from your live site, your public reviews and search data from July 2026.